My Name is Bruce feels like it misses more than it hits, but the hits are so damn good.

Most of the movie's punchlines are used up early on. It makes the start of the movie absolutely brilliant, but leaves you feeling shortchanged during the latter parts.

It's just far too cheesy for its own good. When everyone first heard of this project, we thought it would be Evil Dead 4. There is near enough no mention of Bruce being mistaken for his character of Ash (from Evil Dead) as the summary misleads. I have to question the director and writer's ability. Like the movie in general, they are hit and miss. Yet Bruce Campbell is wonderful as always.

You should still watch it, for it's a solid and original comedy. But it could have been so much better... 7/10

Fanboy is a term used to describe any individual who is devoted to a single subject in an emotional or fanatical manner, or to a single point of view within that subject, often to the point where it is considered an obsession.

There was a day when I considered myself a Bruce Campbell fanboy. I've seen 90% of his movies, own posters and even a talking Bruce Campbell doll. Hell, I just remembered my ringtone to this day is quotes from Army of Darkness. But I realized after watching this movie, I'm not one. I never really backed up his weaker movies and honestly I didn't even enjoy Running Time. Which Bruce I guess holds some love for. Anywho, after only the beginning scene of MNisB I instantly realized this wouldn't be my cup of tea. And the biggest reason why, the amateur level seriously shows. The supporting actors (most of them) and the writing are just so damn unimpressive. The flick completely relied on Bruce to save the day. But with writing this weak, that's no easy chore.

The story itself is kinda cool, especially when we heard about it 5 years ago....or whenever the hell it first got buzz. Bruce is called upon for help, but fails miserably to live up to his legendary hero status. That's funny, and still is. But the movie didn't do that justice very well. I can only remember myself smirking a handful of times, and that's no joke. And probably a couple of the smirks were because of Grace Thorsen's massive boobs. Talking about a total babe.

This isn't to dismay anyone from seeing it, especially Bruce fans, since there are tons of nods and hidden jokes, but if you also can control your giddiness and fanboyisms (?), you'll see this film isn't a Bruce classic And the moron who said "if you like Bubba Ho-Tep, you'll love this." Wow, that is so off. Bubba Ho-Tep is ten times the movie this is. Which is a damn shame, because Bruce fanboys waited a while to see this one. I may still be a Bruce fanboy to some people, but I'll be the first to say this was one weak Bruce outing. 6 outta 10 for the Bruce swearing, the big, bouncing bosoms on Grace, and the handful of jokes that worked.

Bruce Campbell is called to Gold Lick to fight the evil Chinese war god Guan-di after one of his biggest fans, Jeff, awakens the demon and mistakenly believes that Bruce would know how to fight such creatures. Campbell accepts, but only because he believes the entire thing to be a movie shoot.

Not surprisingly, there is going to be two groups of people for this film: the die-hard Campbell fans who love it, and the others. The others might like it, they might hate it, but they'll be left cold if they realize the jokes aren't meant for them. The film really has no solid plot (it's been done before...) and the acting isn't great... and the jokes are, at best, average.

Campbell's actor friends show up: Timothy Patrick Quill, Ted Raimi, Dan Hicks and even Ellen Sandweiss. Some of the in-jokes are slightly clever (having Sandweiss play "Cheryl", the same character's name she had in "Evil Dead") while others are just too blunt and insult the audience's intelligence. Other references such as "I worked with Sam Raimi" just seem thrown in for good measure. I understand the point was to reference Campbell's past films, but it wasn't subtle at all and seemed poorly thought out.

Bruce Campbell is Bruce Campbell, so if you like him, you will like this film. That's pretty much all there is to say about that. He directed it, he stars in it and he had a strong guiding hand in the writing process. You get the best of Campbell and the worst in this film... and don't forget for every good Campbell film ("Army of Darkness") there are at least two bad films.

I had the privilege of catching a screening in Madison with Campbell himself on hand for questions and answers. This really made the experience special, but did not make me feel any better about the film. The audience generally seemed to laugh more than I did, so maybe I'm in the minority. But when Bruce answered questions, he didn't offer any reassurance that he cared much about the film... if anything, his appearance seemed to suggest he felt he couldn't sell tickets without a gimmick.

I received a DVD copy in the mail as part of my reviewing duties, and gave it a second viewing. In all fairness, I en joyed the film much more the second time, having a better sense of what sort of humor and style the film would be going for. My suggestion is this: if you're a Campbell fan, pick up a copy. If not, you'll want to see other Campbell films first to really appreciate this one. Luckily for the people who made this film, there are plenty of Bruce Campbell fans to see this one with a smile on their face.