Objectified is a rather dated, but still interesting documentary about objects and their importance in our society. One of the main things that I remember from the film is the absolute genius of the plastic, practically disposable chair that is made out of one piece that it could be made in one mold. One machine clamps coat closed, and in the next second the man pulls out a chair. Everywhere you will see this chair in different designs but the key is one piece of plastic, one single mold. Sometimes it's not the most beautiful design that wins. But the most utilitarian reminded me a lot of my visit to the Design Museum in Cologne, where I saw fantastic chairs, tables and other early design objects as well as an IBM Selectric typewriter, an iPod, an iMac and other objects that I have once owned. Design is important in our life. Look at the rounded corners of the phone you're holding. I enjoyed objectified

Transcribed by Otter.

Objectified is a feature-length documentary about our complex relationship and connection between manufactured objects and the people who design them, not manufacturing or engineering behind it. What do designers think after creating and using them? This film also brings out some degree of curiosity of what is inside the "Object" itself, the process and thought behind it made the film quite interesting.

I would say that people who like this documentary are interested in the designing process and the point Hustwit is trying to make, which is showing the strong connection of everything to the audience. The hook itself for this movie is quite weak and from what I see this documentary is for a very specific type of audience, casual viewers or people who are not interested in design might not find this film interesting at first but at some point in the documentary it will make sense and become more interesting for you.

For me, at first this documentary is quite boring because I am not really understanding what are some of the point they trying to make because most of the point are made based on emotions not base on scientific but I am not going to lie, after a while Hustwit is able to find small but powerful details we ignore and bring it up to show us how important it is to our life, those little thing we used and ignore Hustwit made us realize their existence and open up the designer and user perspective to us and many others more interest point of why they have to be in a certain way, like why is some product is mass-produce and some are not, if we stop using mass-produce product will it rise our product standard in the market, and some others point such as this quote which caught my attention "every object tells a story, if you know how to read it" and this bring me back into the documentary again after I was bored not quite understanding the rest of film.

After a while the more I watch and listen to the more interesting it gets but still most of the interviews are still boring to me. At the end of this film, I found it is not quite useful or gives out passion in design, for me the film itself is a bit long for the information it gives and the way it is presented, clearly we can work on the script and how they presented but they made the statement quite clear and interesting point also the film really showed me some of the new ideas and points that I never thought about.

Overall, I recommend this movie to people who are interested in design and connection between them. I don't like how the movie is presented, maybe because I didn't watch a lot of documentaries for entertainment, but I would say people who like these kinds of documentaries will love this film.